There was a time when, in order to succeed in the Indian food market, restaurants and food brands alike had to add a little extra ‘tadka’ to their offerings to suit desi tastebuds. Well, not anymore: a survey titled ‘The Evolving Indian Palate’, conducted by market research firm Ipsos, found that nearly 79 per cent Indians cook Western food in their kitchens, at least once a week. Wha... https://fmtmagazine.in/westward-bound-how-is-the-indian-palate-adapting-to-western-sensibilities/