Pop-up ads happen to be a mainstay in online advertising since the start of the internet. They are a type of display advertisement that appears in the new window or tab on a user’s browser, often without their consent. These ads try and capture attention and drive traffic or conversions. https://viewtheory72.bloggersdelight.dk/2024/09/13/the-power-and-pitfalls-of-pop-up-ads-in-advertising/